A brilliant and hilarious video from The Flight of The Conchords that I sent to a number of my friends, posted it on Facebook and the like...Why? Well, frankly, because it's pretty damn funny. There are exactly one hundred million billion new viral marketing campaigns seeded every 10 minutes - the vast majority are completely dire and destined to fail. So what separates success from failure? Well, the best appear to exhibit similar patterns and by using these patterns in your own campaigns you could be on your way to a free buffet and a drunken snog at next Summer’s Revolution Awards. Check out a great list of viral video patterns [here]